2020 / 03 / 05
On March 5 in Vienna, the SCO Secretary General Vladimir Norov met with the Rector of the University of Modul, Karl Weber.
They discussed the prospects of organizing joint events to promote tourism, establishing cooperation between Modul University and higher educational institutions of the SCO member states.
V. Norov informed about the main areas of cooperation between the SCO member states in the field of tourism. The interlocutor was presented with the project “Eight Wonders of the SCO”, combining the national treasures of India (“Statue of Unity”), Kazakhstan (“Archaeological Complex of Tamgaly”), China (“Ruins of the Imperial Palace Daming”), Kyrgyzstan (“Lake Issyk-Kul”), Pakistan ("Mughal heritage of Lahore"), Russia ("Golden Ring"), Tajikistan ("Navruz Palace") and Uzbekistan (architectural ensemble "Poi Kalyan").
An exchange of views took place on the training of professional personnel in the field of tourism, including guides, leaders of tourist groups, hotel sector employees and other specialists. The Secretary General spoke about the higher educational institutions of the SCO member states that specialize in tourism and services.
In turn, K. Voeber reported on the latest trends in the development of European tourism policy aimed at improving the railway infrastructure, the formation of individual tours, the opening of new attractive routes. He invited the Secretary General to take part in the International Conference and General Assembly of the Marketing Association of European Cities, which will be held in June 2020 in Poland.
The interlocutor also acquainted V. Norov with the activities of the Faculty of Tourism Management of the University of Modul, in particular, in the development of tourism policies and products, analysis and forecasting of demand, as well as the introduction of information technologies in the tourism sector.
An agreement was reached to continue contacts in the interests of intensifying tourist exchanges, improving the level and quality of services provided.
The University of Vienna Modul specializes in tourism research and education, sustainable development, new media technologies and public administration.
Created by the Vienna Chamber of Commerce in 2007. The university relies on an international network of partner universities, commercial enterprises and government agencies.